Want to sell your products or services online, but don’t know anything about ecommerce web site design & development?
The best thing to do is hire a company who does. Cowgirl Interactive, a Dallas ecommerce web design agency, has an impressive track record of ecommerce builds and can help get your business on track.
But first, do some research. Apparently, according to Practical Ecommerce, there are quite a few things that consumers just HATE about ecommerce websites. So before diving into your ecommerce web site design & development, figure out what you want (and don’t want) visually, graphically, and functionally.
The top six things that just rub users the wrong way, according to Practical Ecommerce are:
- Poor graphic design
- Hard to locate customer service
- No way to filter or sort products
- No search options
- Required log-ins
- Typos
A few of these items are obvious; typos are bad and no one wants to buy from an ugly website. But customer service, filtering and searching bring to light a few things you need to decide before delving into your ecommerce web site design & development. Will you have a customer service phone number or help desk? Maybe you’ll just have an e-mail address? Where will you place it?
How will your products be organized? What categories will you use? Will they be searchable?
These are important questions to answer before starting your ecommerce web site design & development. For inspiration, look to sites that are doing e-commerce right. Smashing Magazine released a list of 35 Beautiful E-Commerce Websites last year. It showcases great store front designs, easy navigation, organizational ideas and more.
Also look to your competitors’ websites. Is what they’re doing working? Do you have ideas to make it better? Determine if you want your site to be similar to your competitors, or if you want a unique, out-of-the-box and different approach to your e-commerce stream.
Once you’ve gotten some visual inspiration and have a working idea of how your site should function, it’s time to hire that company to begin your ecommerce web site design & development.
Cowgirl Interactive, a Dallas ecommerce web design agency, can handle your site’s development AND manage your e-commerce stream once the site is launched and live. They’ll help you build the site needed to accomplish your e-commerce goals, and then stick around to make sure you’re seeing the results you want. They’ll make sure your site is safe, secure and successful.
In today’s high-tech world, it’s a necessity to make your services and products available online, so start thinking about ecommerce web site design & development now!
